THE third business chosen as a finalist in the Local Business Accelerator awards is Pentlow-based Bowers Beef.
The nationwide campaign was launched in October and has the backing of Prime Minister David Cameron and Dragon’s Den judge Deborah Meaden. It will see 1,500 firms benefiting from £15million of free advertising.
Bowers Beef has existed in its present form since the summer of this year and is a family business for Pamela and Philip Bowers and children Peter and Philippa.
It was in the summer that the cutting room opened to enable the firm to cut the meat produced by its beef cattle for the benefit of customers more exactly and individually.
Pamela said: “We sell most of our meat to local people and our loyal customers who have had our meat for up to 15 years.
“We are hoping to expand the private sales even further and to also sell to pubs and restaurants locally with the benefit of local traceability, low food miles and low carbon footprint.
“The biggest help in progressing with the growth has always been word of mouth and we expect that will stay the best way.”
She said she hoped this would work alongside local advertising and the firm’s own website at www.bowersbeef.co.uk.
Bowers Beef will battle it out with SmartBedz of Woodbridge and Hadleigh photographer Katie Drouet for the local title.
Jane Vincent, chief executive of WS Training and chairman of Suffolk enterprise agency Menta, and Andrew Denny, chairman of Bury St Edmunds Chamber of Commerce, will head the judging panel to decide the winner.
They will sit alongside Free Press editor Philip Minett, Bury Free Press editor Barry Peters, Anglia Newspapers’ advertisement director Peter Hoxley and advertisement manager Jamie Brodie.
They will also be looking out for that one overall star business to put forward to be in with a chance to gain Ms Meaden as a mentor during 2012.
Nearly 500 daily and weekly newspaper titles have taken part in the scheme, which has been organised by the Newspaper Society to support fledgling British businesses.
KEEPING IT IN THE FAMILY: Pamela, Peter, Philip and Philippa Bowers. MSFP-13-12-11 MM 008