Drought is too serious to ignore

THE first domestic hosepipe ban in our part of the world for 20 years begins on April 5.

I want to explain why we have reached this point, what Anglian Water is doing to lessen the effects of the drought and how your readers can help.

Simply, it all comes down to a lack of rain. Our region has just had the driest 18 months for a century. Two dry winters have denied us the rain we need to replenish rivers, reservoirs and aquifers.

Our first duty as a water company is to keep supplies for our 4.2 million customers secure. With no way of knowing whether we face months more dry weather, perhaps even a third dry winter, we have to do what we can to make the water we have go further.

So that means a hosepipe ban. It also means we as a company need to do all we can to make the most of this precious resource.

Since last April we have spent £120 million on making better use of water; installing meters and water efficiency devices in customers’ homes, improving our ability to store and move water around the region and finding and fixing more than 24,000 leaks,

Then there is our new campaign. Drop 20 is the largest water-saving campaign Anglian Water has ever launched.

We are asking people to try and reduce the amount of water they use every day by 20 litres – enough to fill two buckets.

Simple steps will make big savings and we will be there to help with advice and water saving kits for home and garden.

I know this hosepipe ban is unwelcome, inconvenient and will cause real difficulties for some. This is not something we do lightly but the drought is too serious to ignore.

We believe our customers recognise this, will observe the ban and do what they can to save water. We need and greatly appreciate their understanding, help and support.

PETER SIMPSON

Managing Director

Anglian Water

Anglian House

Huntingdon