Companies are getting more involved than ever in this year’s Sudbury in Bloom contest, with donations and sponsored displays.
Nick Irwin, chairman of the town’s Sudbury in Bloom committee, said he is looking for commercial money and sponsorship to make up the shortfall in this year’s town council grant.
Around £5,000 is spent on the annual competition in Sudbury, but the committee received a £1,500 grant from Sudbury Town Council rather than its usual £3,000.
Instead, the money will be made up from company support, with areas in King Street and flower troughs outside the Borehamgate Precinct being business branded.
Mr Irwin has posted letters to 300 businesses in and around the town, and says the response in just a week has been good, with 10 businesses already signing up to take part.
“The response so far has been very pleasing,” he said. “Sudbury is not like any other town in this competition because it is made up of so many different areas.”
Committee member and town councillor John Sayers said: “This year everyone has said ‘let’s go for it, let’s go for gold’.
“It’s about time we won it again. The more we get silver, the more determined we are becoming to get gold,” he added.